Please welcome author Michelle Stimpson to my blog. Michelle currently is on a virtual book tour for her short story, Who Killed My Husband?, which was released in June.
Guest Post – Advice for first time authors
The publishing industry has changed tremendously since I first became an author in 2004. In fact, I would say that anything written about publishing/marketing books before 2012 is pretty close to obsolete. Here’s what I would tell first-time authors who are entering the market in this digital age.
- If you’re writing non-fiction, know the purpose of the book before you publish. Did you write this book to get clients? To establish yourself as a fresh, innovative voice in your field? If your goal is to use this book to validate your expertise, use it that way—not necessarily as a money-making tool. You might end up giving away more copies to secure radio/TV appearances than actually selling them online to the general public.
- If your goal is to become a full-time writer, realize that also means become a full-time marketer. This doesn’t mean you have to become a sales person, per se, it just means you have to be serious and deliberate about reaching your market with your message. Be prepared to pay money in order to get in people’s faces on social media and Amazon. Free advertising is just about over these days. Can you post stuff on your page? Yes. Can you make and share memes? Yes. But the question is: How many people will get to see them? These days, not many unless you pay for the exposure. Don’t be afraid of this. You can start small ($2-5 a day for 7 days), then gauge your success. If it’s not working, quit and try something else. When it does work, scale up to $10 and more a day for as long as it works. You’ve got to think of this like: Somebody’s selling 20-dollar-bills for $10. The only catch is you have to wait 60 days to get the $20. If you’re in it for the long haul, this is not a problem.
- If you really don’t have a goal for your book, that’s okay, too. Whatever happens happens. It’s all good. Write because you want to have fun with it. If your book helps just one person, you’ve succeeded in your own way. This is what matters most. You won’t have to live with regrets your whole life about not ever writing the book that’s been sitting on your heart.
Ashley Crandall finally convinced her husband, Allan, to attend the Christian men’s retreat…but he ends up dead there. What happened to him on the campgrounds? Who would want to kill Allan? And why are the detectives pointing fingers at Ashley? In her quest to solve the mystery and clear her name, Ashley will learn something about her husband that she didn’t want to know and something about her Christian faith that shifts her life.
About the Author
Michelle Stimpson is an author, a speaker, and an educator who received her Bachelor of Science degree from Jarvis Christian College in 1994. She earned a Master’s in Curriculum and Instruction from the University of Texas at Arlington in 2002. She has had the pleasure of teaching elementary, middle, and high school as well as training adults. In addition to her work in the field of education, Michelle ministers through writing and public speaking. Her works include the highly acclaimed Boaz Brown, Divas of Damascus Road (National Bestseller), and Falling Into Grace. She has published several short stories for high school students through her educational publishing company, Right Track Academic Support Services, at http://www.wegottaread.com. Michelle serves in women’s ministry at her home church, Oak Cliff Bible Fellowship, in Dallas, TX. She regularly speaks at special events and writing workshops sponsored by churches, schools, book clubs and other positive organizations, and she has taught writing classes at the University of Texas at Arlington. Michelle lives near Dallas with her husband, their two teenage children, and one crazy dog.